Camona Metal Artistry
Brand Refresh
Samuel Carmona is a metal artist based in Oak Cliff, Texas. Our role in design was to create a consistent brand identity, merch graphics, and business cards for his business. Elevating his existing style and maintaining this identity cross all designs and marketing graphics.
EXPLORE THE STORY
Discover everything that went into the project.
Distinctive & Personal
When brainstorming ideas for Carmona Metal Artistry, I focused on the materials used in Samuel's craft to bring in some of the colors, textures, and elements from the industry into his brand identity. Through this, I was able to design an easily recognizable design system across all materials and graphics. From the foil on the business cards, to the bright yellow on the back of the team's t-shirts. The icon is meant to depict their craft and playfully showcase the brand and the name interlocked.
