A Unified Identity for Three Community-Driven Brands in Oak Cliff, Texas
The brand identity for Live Local Oak Cliff encompassed both logo development and brand guidelines. The project started with a dynamic ideation phase, which included collaborative meetings with our client. These discussions were instrumental in shaping the creative direction, covering essential elements of the designs.
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Discover everything that went into the project.
The Design Process
The project started with a deep, collaborative ideation phase that helped shape a clear vision from the ground up. As it grew, I led the brand strategy, visual identity, and content for Live Local Oak Cliff, a community-driven brand rooted in Oak Cliff.
Built as an umbrella brand, it brings together three connected but distinct identities—Live Local Oak Cliff, Live Local West Dallas, and Kid Friendly Oak Cliff—each with its own personality, all aligned under one cohesive system.
