Velora Pilates
Inspired by Mexico City
Velora was inspired by the energy, visuals, and culture of Mexico City. A series of graphics and murals were created for the space. The aim was to draw from traditional symbols to create bold graphics and integrate some of the visual elements found in Mexico City.
EXPLORE THE STORY
Discover everything that went into the project.
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Content creation calendar
The scope of the project includes: content creation and marketing materials for social media ahead of their grand opening. Along with window graphics and "Coming Soon" signage to display during the construction phase.
INTEGRATED BRAND EXPERIENCE
Velora Pilates was a collaboration with Create Atelier, who designed the interior space, while I developed murals and conceptual environmental graphics that integrated the existing Velora brand into the studio. My scope included room signage, large-scale wall graphics, and branded visual elements, along with content creation to elevate and maintain a cohesive presence across their social media platforms.
